More than ever, the Rier 2021 collection is an ode to the hypothetical perfection of heritage pieces from the essentialist wardrobes of the Italian Alpine region of South Tyrol.
This winter Rier is presented in the historical site of the Forum Paracelsus, St. Moritz. Connecting international arts and design with local crafts and tradition.
The alpine regions throughout Austria, South Tyrol and northern Italy offer a lot of hidden and undiscovered potential. Small family-run businesses with historic production methods underpin Rier's collections.
Synthetic fibers like polyester and nylon are forms of microplastic and get washed everyday into the ecosystem. Rier therefore only uses 100% natural materials.
Wool has always taken an essential role in the alpine wardrobe. The focus is on historical wool fabrics and modern silhouettes, created by Austrian craftsmen.
